32 Regrets: A Guide to Reclaiming Creativity
A personal manifesto on creativity, work, and what it means to build something real.
In 2018, I set out to find more meaning in my work and life. That journey led me to publish 32 Regrets: A Guide to Reclaiming Creativity—a personal exploration of creative fulfillment, productivity, and the costs of doing work that doesn’t align.
That book marked my official debut into watch journalism and creative storytelling. It also became the catalyst for Idea 33 Media: a studio built around the idea that regret makes a poor blueprint—and creativity makes a better one.
One out of every three people go to work everyday to an unfulfilling job. If you ask them why, many will respond with "It's just a job," or "It gets me by." Todd Searle knows what it's like to feel unsatisfied at work. That's why he's made it his quest to help others discover creativity through work.
In 32 Regrets: A Guide to Reclaiming Creativity, Toddexplores the intersection between creativity and entrepreneurship through some of the most inspiring stories of others who have figured it out. In this book you'll read about entrepreneurs who successfully turned their life's passions into self-sustaining ventures, including:
Max Büsser, founder and creative director of the watch brand MB&F, on how he explores his creativity and uses it in his personal vision of watchmaking.
Erik Anders Lang, Youtube's "Creator on the Rise", on how to turn jokes into jobs.
Sheena Lawrick on how a two-time Olympian learned to give herself permission to unlock her limitless potential.
This book is written for the entrepreneurial spirit looking to reclaim their creativity. Todd believes that by focusing on creative work, you can increase your productivity and happiness. 32 Regrets is the book that shows you the way.
32 Regrets is written for the entrepreneurial spirit—for anyone who’s ready to reclaim their creativity and reshape how they work.
Whether you’re building something new or figuring out what comes next, this book is a starting point.